Online marketing has become very popular
these days. Marketing skills are required not only in the field of marketing
but also in various other business platforms. So, if you wish to master the
skills of marketing, then the best way to do so is to go for an online course.
A good online course will help you to gain all the basic knowledge related to
marketing which will help you to prosper in your career. Also, it will save a
lot of time and you will be able to complete your course at your own pace. Some
of the top educational portals which provide a course in marketing are Udemy,
Hubspot, etc.
How to choose the best online course for
marketing?
If you type online marketing courses in
Google or any other online portal, then you will be flooded with names of organizations
which provide courses in marketing. Some of the websites will provide you with
courses that mainly focus on Search Engine Optimisation while some courses
focus on social media marketing. However, your objective should not be to focus
on one particular area of marketing. Instead, you should pick up a course which
will help you to master all the major concepts of marketing.
Here we have enlisted some of the best
online marketing courses for you so that you can pick your favorite course and
become a highly skilled marketing professional.
Udemy online digital marketing course
Udemy is one of the best online learning
platforms for those students who wish to learn a topic from scratch. It
provides hundreds of courses on various topics. These courses include marketing
courses as well. In total, it provides 12 courses on marketing and they are:
- Market Research
- WordPress Setup
- SEO
- SEO Writing
- YouTube Marketing
- Google Ads
- LinkedIn Marketing
- App Marketing
- Email Marketing
- Google Analytics
- Social Media Marketing
- Facebook Ads
When it comes to certification, the
course is not free of cost. You will have to pay a course fee of 199 USD to get
a certificate. However, you can even get it at a huge discount. In order to get
the discount, you will have to log on to Udemy and add the course to your wish
list and wait for the discount.
Why should you go for this course?
This course will help you to master the
basics of digital marketing. It will also enable you to understand how the
different components of digital marketing work together. Users can avail the
best of online courses at Udemy for as low as $10.99 using Udemy
coupon code on the app or website.
Google Digital Marketing Courses
The online course platform provided by
Google to its users is called Digital Garage. This platform provides a number
of online courses to the users in subjects related to business and career
development. Few of the marketing courses offered by Google include:
- Fundamentals of Digital Marketing
(includes certification)
- How to make sure customers find
you online
- Social Media Advertising
- Mobile Marketing
- How to promote a business with
online advertising (Google Ads)
The duration may vary according to the
course. Some of these courses are of two to three hours and some of them can
even be of 30 to 40 hours. After successful completion of the course, you will
receive a certificate which is accredited by Interactive Advertising Bureau
Europe and The Open University.
Why should you select this course?
This course is extremely good for
beginners as it will help you to have a clear concept of the basics of digital
marketing. Also, the certificate which you will get is globally recognized and
it will help you to boost your career.
SEMRUSH Academy:
SEMRUSH is an organization that has the
best digital marketing tools. So, in order to help the users to use the various
tools efficiently, they have also started an online course on digital
marketing. The course provided by SEMRUSH is one of the best courses in
marketing. It is absolutely free of charge and upon completion, you will also
receive a completion certificate. The course consists of both video material as
well as textual documents. The courses are taught by highly professional
digital marketers who will explain each of the topics to you in detail. Some of
the important topics covered in this course are:
- SEO
- Content Marketing
- PPC
- Affiliate Marketing
- Social Media Marketing
This course covers the basics as well as
the various advanced topics of digital marketing. Some of the general topics
which are taught in this course include social media marketing and SEO fundamentals.
Why should you go for this course?
This course is taught by marketing
professionals who have been working in the industry for over years now. Also,
after completion of the course, you will be able to use all the tools provided
by SEMRUSH properly which will help you to build up a successful career in
marketing.
Another great way to learn digital
marketing is to follow the online course provided by HubSpot Online Academy.
HubSpot is one of the most renowned organizations in the field of digital
marketing. It provides various SEO tools to its users. Some of the important
topics which are included in the course curriculum are:
- Inbound Marketing
- Content Marketing
- Email Marketing
- Social Media Marketing
- Contextual Marketing
Upon completion, you will receive a
globally acknowledged certificate. Also, the course is completely free of
charge.
Why should you choose this course?
This course covers all the important
topics of digital marketing. It is taught by experienced professionals who have
spent years in the digital marketing industry. Also, you will be able to use
the HubSpot which is very popular in this market.
Copyblogger Online Marketing Course:
It is one of the most popular courses in
digital marketing. This course will teach you the various aspects of online
marketing. It mainly specializes in internet marketing and content marketing.
All the study materials and the ebooks
will be sent to you via your registered email address. All you have to do is register
for the course using an email id.
Why should you go for this course?
A very important aspect of marketing is
writing good content. This course will teach you how to write engaging content
for your online business. This course is meant for both beginners as well as
for advance.
We belong to an era of digitalization.
Everything around us is getting digitized. So, in such a time, it is very
important for us to have proper knowledge of digital marketing. No matter in
which field you belong, good marketing skills will definitely help you to
prosper enormously in your career. In order to learn marketing skills, it is of
inevitable importance that you choose the right course for you
Before enrolling for a course, you should carefully go through the course descriptions and the topics covered in the course. Only then should you register yourself for the course.