How Doubling Down On Sound Design Can Boost Your YouTube Channel

Whether you are a filmmaker, cinephile, or anything in between, you can appreciate the value of great sound design.

I mean, what is Star Wars without Ben Burtt’s sound effects? Is The Lord of the Rings as impactful without Howard Shore’s soundtrack? Would Jurassic Park have become such a hit without the magic of its sound design?

Sound design brings imaginary worlds to life. It takes us — as viewers — out of our normal lives and immerses us in whatever we’re watching. SciFi films become believable dramas, travel videos become windows to remote corners of the world… You get the picture.

Great videos are about more than just the visuals, and top content creators know the value of background music and sound effects. So if you want to build a successful YouTube channel, you can start by taking a page from successful content creators and double down on sound design.

Why Sound Design Matters For Content Creators

Before diving into a shortlist of things you can work on, let’s look at the impact sound design has. And to do that, we’ll have to look at some research on how sound influences people.

Studies done by Scientific American established that sound has a huge impact on how we think and feel. Sound specifically impacts five different regions of the brain, including our emotional response center (which is why a powerful soundtrack will give us the feels, even if it plays during a boring scene).

In fact, sound can trigger our brains to produce dopamine in the same way that it would after exercise, sex, or drug use. And that physiological reaction makes it pretty clear that sound design is a tool filmmakers use to blur the line between fact and fiction.

Boosting Your YouTube Channel’s Sound Design

Now, knowing that sound design matters is great and all. But if you don’t know where to start, how are you supposed to make any meaningful changes to your content?

First things first: No matter which part you want to work on, the most important takeaway is to include sound design as part of your pre-production process — think about how sound can play a role in the stories your videos tell or the experiences you want to deliver.

The easiest way to break it down is to think of sound design as three component parts: music, effects, and quality.

Music

When we think of music for YouTube, we’ll think about the song or clip you include with your intros and outros. And that’s a pretty important part of establishing a brand — a consistent sound gives us an opportunity to associate laughter or wonder with your channel, and that’s how you build a community.

But “music” also includes background music. In some ways, the songs that play behind the scenes are the things that carry most of the weight in your videos, even if all your work is on recording and editing the visual component.

YouTube is a unique channel. Most of us watch videos with the sound off and subtitles on…but YouTube combines news, entertainment, humor, and every other topic imaginable. And that means each viewer will approach a video with a different need.

Some people want a good story. Others want to laugh. Maybe some people want to learn something new. Background music gives you a way to set expectations and control the experience, adding upbeat or sad music to steer the viewer’s emotions over the course of a video.

Effects

Sound effects are where the “magic” of sound really comes into play. They are like the wizard behind the curtain, pulling the strings and plugging holes before the audience ever has a chance to realize that the make-believe story on screen is just actors, lighting, green screen, etc.

When one of our senses takes in some information (like our eyes watching a film), our brain uses the other senses to try and confirm or reject that data. And regardless of what content you share on YouTube, you are asking viewers to step out of their lives and experience something new. Sound design can help their brains make that jump.

Whether it is adding sounds to smooth out transitions, ambient noise to provide texture, or dropping in humor, you can use sound design to add depth and production value. And that is on top of making everything more believable.

Quality

Here’s the no-brainer point on this list. The fact that you’re reading this article means you’ve created content for YouTube. And that means you know that sound quality matters. 

Nothing will turn off viewers faster than bad mic quality, according to a study by USC and the Australian National University. And that goes for your music and sound effects too.

You may want to download songs or effects from free sites, but you get what you pay for. And if what you’re getting is subpar, low-quality stuff, then it’s going to drag down the overall quality of your channel.

In other words, if you’re putting in the effort to improve sound design and strengthen the content on your channel, don’t cut yourself short. Hold yourself to a particular quality standard, and apply that to every part of the videos you make.

How To Actually Use This Information On Your Channel

You want to grow your YouTube channel. (Because let’s be honest, what kind of content creator isn’t always pushing themselves?) To do that, you need to make it as easy as possible for people to love your content and want to keep coming back for more.

That’s why you brainstorm ideas, teach yourself new editing techniques, and study your competition. You know that YouTube is a tough place to succeed, and you’re willing to put in the work to make that happen.

Well, if you’re serious about growing your channel, sound design is an easy place to start. And all you really need to do is study the “masters” of content creation and see how they use background music and sound effects to tell stories.

Filmmakers and YouTubers prioritize sound design during pre-production and post-production. So while you might not have Peter McKinnon’s audience or the budget of an MCU film, you can still deliver the same engaging, immersive experiences that sound design helps create.


Drew Gula is the copywriter at Soundstripe, a company that makes royalty free music and sound effects to help content creators produce better videos.

Boost Your YouTube Channel: Ultimate Guide

If you are on social media then you know that the amount of followers or subscribers you have is very important. What you may not be aware of is the fact that most social media channels allow you to legally buy subscribers. In today’s article, I will be providing you with tips on how to secure quality subscribers to boost your YouTube channel and maximise your organic reach.

Let’s jump in.

Starting Your Channel

Once you start your channel, all the experts agree its a good idea to have a plan and strategy in place. You will want to consider everything from the branding to the multiple channels you will use to direct traffic.

Every minute people upload five hundred hours of video, you want to be one of those videos that are viewed, liked, and ideally subscribed. Each time you get to another channel milestone you gain access to more monetization features. Take a look at the

Creator levels and their perks:

  • Graphite: 1-1,000 subscribers
  • Opal:1,000 – 10,000 subscribers – able to sell up to 20 pieces of merchandise
  • Bronze: 10,000-100,000 subscribers – production access and eligible to enter NextUp contest
  • Silver and Up 100,000 subscribers plus – Silver Creator Award- YouTube Partner Manager, exclusive invites, maximum production access
  • Gold: 1 Million subscribers
  • Diamond: 10 million subscribers

Each of these levels offers a direct roadmap to monetisation so the benefit of having more subscribers is obvious.

Buy Real YouTube Subscribers

If so many people are on YouTube why not grow your channel organically? You can and should be using the latest in YouTube SEO strategies and tactics as well but the truth is competition is incredibly fierce and the likelihood of your channel being lost amongst the millions of others is likely. Instead, buy real YouTube subscribers It may sound too good to be true, but YouTube not only allows you to buy real youtube subscribers it encourages you to do so within their terms and conditions. The reason is that it’s win-win. The more viewers and subscribers you have the more money you and YouTube are making.

You can simply go to a trusted site like this one and purchase quality YouTube subscribers to give your channel the boost it needs to exceed the others. You also get to choose your budget and start slowly. Followers.net offer multiple tiers for those just starting out to get anywhere from one hundred to two thousand subscribers. The benefits include:

  1. Massive Channel Growth
  2. Have a chance to go viral
  3. Short delivery time
  4. Warranty period of thirty days

They also offer other options for YouTube you should consider like an increase in YouTube views, reshares, and favourites.

Wrap Up

If you are ready to take your channel to the next level you should consider giving it the boost it desperately needs by buying real YouTube Subscribers. The amount of subscribers you have reflects directly to your ability to grow and monetise your channel through advertising, merchandise and exposure. Check it out now!

A Small Trick That Would Help You Unblock Music Videos On YouTube And Subscribe To Music Services From Abroad


Any avid music player has been faced at times with the problem of not being able to access a music video on YouTube due to country bans. This can be very frustrating but surprisingly, a fast and permanent solution to this problem is free and just a few clicks away. This solution is represented by the multitude of VPNs providers (both paid and free).

The Functionality Of VPNs

VPNs are a fairly new cybersecurity technology on the market that comes with important side benefits. People normally use VPNs for staying safe or anonymous online. A good example would be those who visit OCG for NZ players and plan to stay anonymous throughout their online casino experience – starting with the registration process and payments to fill the balance and ending with retrieving the money from wins.

            However, there is an important side benefit offered by VPNs, namely, the ability to bypass region or country-specific bans. The explanation behind this is the following: given that all the Internet traffic of the user passes through a dedicated VPN server and that this server can be located anywhere in the world (the user can normally select manually the country of interest), it results that the user can appear online as a resident of any country where the given provider has servers.

            Of course, most of the users are interested primarily in the US or European servers, but only a combination of servers from different countries would enable a truly broad access (for instance, the user might be willing to watch certain Netflix shows available only in the US and certain anime series available only in Japan). VPNs can ensure access to:

  • TV streaming services (Netflix, Sling TV);
  • general video streaming platforms (YouTube, Vimeo);
  • music streaming services (Pandora, Spotify, online radios);
  • virtually any other website which does not explicitly ban VPNs.

Considerations For Registering For A Blocked Music Streaming Service

            As stated, one area in which VPNs would work flawlessly would be unblocking YouTube videos. This is however valid for many other streaming services with some considerations. Thus, many services nowadays involve a registration step in which a code containing message is sent to the mobile phone number of the user. In case this phone number has to be country-specific, there is little one can do to solve the problem. Nevertheless, such activation mechanisms are usually used for more “serious” platforms, like social networks (which might have policies of confirming user identity in order to ensure greater safety for other users on the network).

Most of the times, registering for a music streaming service with a VPN is very straightforward and takes just a few minutes. From here on, users can start listening to music and building their playlists, waiting for the day when these streaming services would officially expand their coverage to include their home countries.

Violinist and YouTube sensation, Lindsey Sterling talks about her debut album

Lindsey Sterling is a violinist and YouTube sensation and known best for appearing on the fifth season of “America’s Got Talent”. She recently released her debut album titled “Lindsey Sterling”. The album quickly shot to #1 on the Electronic Music charts and landed in iTunes Top 100. Media Mikes had the chance to speak with Lindsey recently about her music and her future plans.

Adam Lawton: How did you first get involved with music?
Lindsey Sterling: I have played the violin pretty much my whole life. In High School I tried to branch out and experiment with different styles. I really got in to the solo performing aspect while I was trying to earn money for college. I had done some talent competitions and during that time started writing music that was more modernized while incorporating dance in to my performing. I never knew that my music would take the turn it did and become my whole life. I love it and feel so great. I am very glad the hard work has paid off.

AL: What can you tell us about your debut album?
LS: I started writing that at the end of 2010. I had intended to do a full length album as I could only afford to do 3 songs. I met with a producer and he thought the idea was kind of cool so we recorded the 3 songs and everything really started from there. I put the songs out on ITunes but nothing really sold at first. It wasn’t until I started making YouTube videos and the music was searchable that people started to take notice. People started buying my music which led to me being able to make more music. At first I was doing things song by song when I could afford them and finally I knew I just had to finish the album.

AL: What type of process do you take when song writing?
LS: I would meet with a couple different producers and when working on the various tracks I would sit and listen to the whole track while giving my input. Once the beat was done I would take that and improvise over the top of it. I would just jam for hours until I had what I wanted for the piece.

AL: What were your first thoughts when your album took off the way it did?
LS: I was extremely excited! I knew the album would at least do ok because I have some pretty dedicated fans that would support the album. The album is still #1 on the Electronic charts and is I think up to #13 on the overall charts. That was crazy. I still can’t believe after 3 weeks of being out the album is still in the top 100. It’s just overwhelming to think that only a few years ago I barely had enough money to record 3 songs and now all that hard work is paying off.

AL: Can you tell us about your current tour?
LS: We have cut the tour in half as we just finished up the first part. We have a 2 week break and then we will be back out on the road which will take us through California, Seattle and into Canada. That will wrap this tour. In January we are planning on going to Europe which I am looking forward to. I get a lot of request to play overseas so to finally be able to go over to these places will be great. When we return from Europe we are planning on hitting the States again in February/March.

AL: What do you like most about utilizing the YouTube site to help promote your music?
LS: It is really cool that we live in world now where an independent artist can make it in the music world. It used to be that you needed a record label in order for your music to get heard. Before I discovered the YouTube model I kind of started that way. I am so grateful that I was able to do things this way and for myself. I am still an independent artist and my album is doing just great. I also sold out my U.S. tour on my own. It is the time of the independent and you don’t have to sell out or do what people are making you do. You can stay true to your vision and be your own boss.

AL: With all of your recent success have you thought about going to a major label?
LS: I love being an independent artist. Funny enough I have thought about it. Now I am just waiting to see if someone comes forward with an offer I am willing to accept. I am not willing to give up certain things and I am also to the point where I don’t necessarily need a labels support. We have had a few major labels fly out to try and convince us to sign to their label. It is really cool that the ball is in my court.