Knockaround and Discovery Partner on Shark-Inspired Sunglasses for Shark Week’s 30th Anniversary

$5 from every $35 pair of sunglasses sold will be donated to Oceana in their ongoing effort to protect the world’s oceans.
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SAN DIEGO, CA (June 11, 2018) Knockaround, a San Diego-based sunglasses company, is excited to announce the release of this year’s official 2018 Shark Week sunglasses. This is Knockaround’s 4th installment of their annual Shark Week collaboration with Discovery. A portion of proceeds from this years’ release will go to Oceana, the leading international conservation organization focused on protecting and restoring the world’s oceans.
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This year also marks the 30th anniversary of Shark Week, the massively successful week-long programming block on the Discovery Channel, dedicated to the mysterious marine animals. Such a special year for the network demands an equally celebratory design for the limited-run sunglasses. Built on Knockaround’s durable and high-quality Fort Knocks frame style, the 2018 Shark Week sunglasses feature a translucent breakwater blue frame with Great White jaw graphics, silver hardware, and polarized predator red lenses. Every pair comes with a shark tooth microfiber protective pouch and Shark Week 30th anniversary commemorative packaging.
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CLICK HERE TO PURCHASE THESE SHADES BEFORE THEY SELL OUT!
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“Partnering with a program as popular as Shark Week to create a unique, fun pair of shades is always a highlight of the year,” said Adam “Ace” Moyer, founder and CEO of Knockaround. “Naturally, as a company based less than a mile from the Pacific Ocean, we jump at the opportunity to help preserve the marine habitat we all share by donating to Oceana.”
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Matt Littlejohn, SVP Marketing & Communications for Oceana added “Sharks are critical for our seas and marine ecosystems but many species are in trouble and need help. We are grateful for Knockaround’s support of Oceana and our campaigns to help protect sharks and oceans around the world.”
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Starting Wednesday, June 13th, the Shark Week sunglasses will be available to purchase for $35 on Knockaround.com with $5 from every pair sold going to Oceana. To date, Knockaround has donated over $30,000 to the non-profit to help fund science-based ocean research. Tune into Discovery starting July 22nd for Shark Week 2018, featuring eight days of shark-centric specials that aim to educate about the powerful predators of the sea while clearing up misconceptions.
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ABOUT KNOCKAROUND
Knockaround is the original, affordable sunglasses company, founded in 2005 in San Diego. Centered around durable shades that are both practical and stylish, Knockaround provides high-quality sunglasses that won’t break the bank. Knockaround has grown to offer eight different frame styles in a wide range of colors as well as ongoing limited edition releases, collaborations, and an interactive, online “design your own” custom sunglasses shop. Knockaround sunglasses have been featured in well-known media outlets such as GQ, US Weekly, and The Today Show, and have been worn by several celebrities including Jessica Alba, Matthew McConaughey, Natalie Portman, Snoop Dogg, and John Legend. For more information, visit us at Knockaround.com and on Facebook, Instagram, and Twitter (@Knockaround).
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ABOUT OCEANA
Oceana is the largest international advocacy organization dedicated solely to ocean conservation. Oceana is rebuilding abundant and biodiverse oceans by winning science-based policies in countries that control one third of the world’s wild fish catch. With more than 200 victories that stop overfishing, habitat destruction, pollution, and killing of threatened species like turtles and sharks, Oceana’s campaigns are delivering results. A restored ocean means that one billion people can enjoy a healthy seafood meal, every day, forever. Together, we can save the oceans and help feed the world. Visit Oceana.org to learn more.

 

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I am a true believer in ad placement. I used to work ad placement for my previous company and it is a very important part of a businesses’ success. I recently came across a ad on Facebook for Shady Rays sunglasses. I clicked on the ad to take a look and was very impressed with the product. I reached out to request product to review and feature on the site and let me tell you I am very glad that I did! I am always (and I know I am not alone here) on the hunt for new sunglasses that look good but don’t cost me a mortgage payment. I think I have found them!!!

The Shady Rays X Series – Blackout Polarized Sunglasses are easily one of the most comfortable sunglasses that I have ever worn. They have a real nice sporting looking frame with strong grip made to withstand high speed activity like running, hiking and climbing, water-sports, and more. I am not doing much of that BUT I do have a near 6 year old and I need to be quick when playing outside! These shades are slick looking and get great wrap around coverage so I am not seeing the glasses and then above and below outside the glasses. They fit your face just right and allow you to see without squinting from any angle.

I should also point out that my wife gets not bad but terrible migraines. She got one while we were driving and during this time she needs to block out all sunlight, even closing her eyes don’t help. She threw on these shades while we were driving and she couldn’t get over the relief that she was receiving from the usual pain and discomfort she gets during a typical migraine. She then preceded to wear them and ride out the rest of the migraine and it easily made it much more manageable. This might not be for everyone but I feel like it is worth noting for sure!

These shades comes with HD Polarized black lenses including 100% UV protection, are shatter-resistant and also salt water proof! The last one will be very useful in the pool and ocean! There is also a really kick ass Lifetime Craftsmanship Warranty & Free Replacements if Lost or Broken – just pay S+H fee for lost/broken replacements. I mean that is solid. I mean the pricing alone for these are only $45 dollars and they are worth every penny! The X Series are a big hit for sure and I see myself using Shady Rays my new go to for my sunglasses needs!!

Product Feature: Maui Jim Sunglasses

Living in Florida, one thing you always need is a good pair of sunglasses. I am quite sick and tired of buying pieces of garage for sunglasses. I usually end up buying a pair for $10-20 bucks and they literally last me 10-20 days. I finally decided that I am going to hunt down a pair of sunglasses that were quality made and that would last longer than a few measly weeks. When I was looking to find the perfect brand to match my taste, I immediately thought about Maui Jim. I am not a surfer but I do love the island life and this company really embraces that lifestyle. 

I was introduced to two new and hot lines. The first is called Stone Crushers (see above). They are a durable, tough pair of shades that are perfect for all day wear. They are very lightweight and do not weigh down your face. They have a tough grilamid frame with lightweight polycarbonate lenses along with adjustable nosepads. When these hit my face, I heard music like in the movies. It may seem lame but if you saw the last pair with scratched lenses and wobbly frame you would cringe.

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The next pair that we had the privilege to play with is the Spartan Reef line. These glasses are inspired by one of the outer reefs of Kanaha on the Central Maui Coastline near Paia known for producing big surf and long sessions. The style/color that we chose for this line was Marlin / HCL Bronze. The lens specializes for use in everyday variable conditions ranging from from full sun to overcast, which FL can switch from one of the other in a heartbeat. They have a warm, subtle bronze tint.

The design for these include a sleek frame that comfortably wraps your face to provide optimal protection against the beautiful sun. The shape of these are a modified, rectangular frame that aims to complement a range of facial shapes. I have to admit out of the two pairs, I am definitely favoring this pair. They also come in two other style/color including Gloss Black / Neutral Grey and Matte Tortoise Rubber / HCL Bronze. Of course, also included is a Maui Jim case and cleaning cloth.

I would also like to discuss two of the specific features that every pair of Maui Jim glasses  include are PolarizedPlus2 and CLEARSHELL. This is their patented, color-infused lens technology that wipes out 99.9% of glare, 100% of harmful UV and boosts color via specially designed lens treatments. CLEARSHELL is a scratch coating protection, which is something that will really put to the test. It is a silicone-based hard coat that aims to protect your lenses and is applied to front and back of the lens, so you covered all around. So if you are looking for a quality pair of sunglasses look no further than Maui Jim!