RODNEY ATKINS ACHIEVES SIXTH CAREER NO. 1 SINGLE
MUSIC VIDEO DIRECTED BY ANDY TENNANT, “TAKE A BACK ROAD,” OFFICIALLY IMPACTS TODAY
Nashville, Tenn. (Monday, September 19, 2011) – Weeks away from releasing his third studio album on Curb Records on October 4, Rodney Atkins is celebrating his sixth career No. 1 with “Take A Back Road,” and coincidentally, the video for the tune debuts across all country music video outlets today, September 19.With Atkins’ solid history in the music business, he attracted the attention of Hollywood director Andy Tennant (Fool’s Gold, Hitch, Sweet Home Alabama, Fools Rush In), who has now brought his vision to Atkins’ “Take A Back Road” for his first ever music video. Watch the video.
“Rodney Atkins is everything I never knew I always wanted in a country music star; ridiculously talented, soft-spoken and decent, and wonderfully humble,” shares Tennant.
The video was shot in Tennessee with locations in Nashville, Carthage, and White Bluff. Tennant describes the treatment: “Think of Rodney as the angel from Wender’s ‘Wings of Desire,’ but 
instead of Brandenberg gate, he’s perched high on an old water tower. [He’s] beckoning people, like the call to prayer, back to the country Mecca of small town America…White Bluff.”
instead of Brandenberg gate, he’s perched high on an old water tower. [He’s] beckoning people, like the call to prayer, back to the country Mecca of small town America…White Bluff.”Atkins wanted to bring a new feel to this video and bringing in the creativity of Tennant seemed like just the move to make. “Andy was so great to work with,” says Atkins. “And the stunt man was incredible!” he says jokingly in reference to his shots from the water tower and top of the Cordell Hull Bridge.
New album, Take A Back Road, will be available worldwide October 4, 2011. For more information, please visit www.rodneyatkins.com.